Reach
- Impressions
- Unique viewers
- Shares
- Traffic sources
IMPACT + REPORTING
Measure the journey—not just the last click.
Kinago Quest separates attention, participation, progress, completion, rewards, and business outcomes.
Engagement
- Quest opens
- Starts
- Step views
- Sponsor interactions
Progress
- Active attempts
- Completed checkpoints
- Drop-off
- Route progress
Completion
- Full verified completions
- Qualified and rejected
- Completion order
- Completion time
Rewards
- Funded rewards
- Remaining
- Issued
- Redeemed
- Expired
- Exceptions
Business Outcomes
- Visits
- Bookings
- Attendance
- Purchases
- Spend
- Redemptions
Kinago Outcomes
- New participants
- Returning participants
- XP
- Badges
- Quest chains
CASE STUDY STRUCTURE
Every campaign story should answer the same questions.
Challenge
What outcome was needed?
Journey
What did people have to complete?
Partners
Who created the activity, reward, checkpoints, or sponsorship?
Verification
How was the journey verified?
Reach + Completion
How many saw, started, completed, and received funded rewards?
Impact + Learning
What business or community result occurred, and what should improve?
Verified launch stories will appear here.
Kinago will publish results only after the campaign data, definitions, and partner approvals are verified.
What should people complete next?
Tell Kinago the outcome, audience, location, deadline, budget, and reward. We will map the journey.